ScaleUp Coaching

The Rockefeller Habits growth methodology was developed by Growth Guy Verne Harnish. The book ‘Scaling Up’ is the manual that outlines this method. It revolves around the circle of 4 blocks: Team >> Strategy >> Execution >> Cash.

In January I started in a new class of ScaleUp Company to become a accredited ‘ScaleUp company Pro’. Since March I joined that team and now coach Scaling companies via ScaleUp company as a Pro.

The methodology works from your long-term goals down to yearly objectives and then places strong emphasis on quarterly goals.

The beautiful anecdote is about a professor standing in front of a room full of students with a container full of ROCKS and asking the room, “Is this container full?” to which the room responds, “Yes, it is!”

The professor then takes a bag of PEBBLES and pours them into the container. The pebbles fit between the rocks.

Again, the professor asks, “Is this container full?” to which the room responds, “Yes, it is now!”

The professor then takes a container of SAND with pebbles and pours it into the container. The sand falls between the rocks.

Once more, the professor asks, “Is this container full?” and the room confidently says, “Yes, it is!”

The professor then takes a BOTTLE OF WATER and pours it into the container. The water is absorbed by the sand…

The MORAL: If you keep focusing on the Water, the Sand, or the Pebbles, you won’t achieve the big important things (the Rocks).

We all know how quickly a quarter goes by! Right?