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About Us

About Business Alchemist Academy

The Hidden Productivity Crisis: Why Businesses Struggle & People Feel Stuck:

Our Purpose: Empowering Execution & Impact

At Business Alchemist Academy, we exist to help professionals and teams execute with confidence and achieve measurable results. We don’t believe in passive learning—our approach is built on real-world application, guided by industry experts, and structured for immediate business impact.

BHAG: 1,000,000 Professionals Creating Predictable & Scalable Success by 2035

Our Big Hairy Audacious Goal (BHAG) is to equip 1,000,000 professionals and teams with the systems and skills to execute smarter, faster, and with greater impact. By 2035, Business Alchemist Academy will be the global leader in Transformative Learning, ensuring that knowledge doesn’t just stay in theory—but translates into measurable results.

Through execution-driven systems, expert-led guidance, and hands-on application, we empower professionals to increase business growth by 25%, foster real accountability, and drive continuous improvement—making high-performance execution accessible to every leader, entrepreneur, and professional ready to scale.

Transformative Learning, Led by Experts

Our methodology is built on Transformative Learning—a system where knowledge meets execution. Each program is designed and led by Super Specialists—practitioners who don’t just teach concepts but have successfully applied them in their own businesses.

With Business Field Guides, we don’t just hand over information—we provide a step-by-step execution system so you can apply what you learn immediately, with expert guidance throughout the entire journey.

Mastering the Core Elements of Business Success

Every professional or entrepreneur faces unique challenges on their path to success. That’s why our Business Alchemists focus on high-impact areas that drive measurable results, helping you sharpen your strategy, improve execution, and elevate your business.

Our specializations evolve as new Super Specialists join the Academy, but key areas of transformation include:

Strategic Growth & Leadership1

Strategic Growth & Leadership

Make better decisions and scale with confidence.
Sales & Marketing Excellence

Sales & Marketing Excellence

Build influence, attract clients, and maximize conversions.
Operational & Financial Optimization

Operational & Financial Optimization

Turn numbers into better business choices.
Accountability & KPI Mastery

Accountability & KPI Mastery

Align teams and track what truly matters.
Innovation & Business Storytelling

Innovation & Business Storytelling

Create impact through compelling narratives and creative strategies.
High-Performing Teams & Collaboration

High-Performing Teams & Collaboration

Unlock productivity using Working Genius and proven team dynamics.

Each Business Alchemist brings deep expertise in their field—ensuring that you’re not just learning, but executing alongside the best in the industry.

Business Field Guides: Learning That Drives Action

Each Business Field Guide is:

Join the Business Alchemist Academy Movement

If you’re ready to stop consuming knowledge and start applying it with structured systems and expert guidance, join us. Let’s make execution effortless, measurable, and transformational—together.

🔥 Business Alchemist Academy—Transforming Learning into Execution for 1,000,000 Professionals by 2035.

We live by our BEST Core Values—because real impact starts with the right mindset.

Be loved

Exceed expectations

Smart innovation

Team up

We exist to transform knowledge into execution, empowering 1,000,000 professionals by 2035 to work smarter, lead better, and create measurable impact—guided by the world’s top business specialists.

Meet Our Team

Our dedicated expert team who making great day-by-day for you.

Jeroen Volk
Strategic, Execution Driven, KPI Alchemist, Connector, Innovator
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